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The catalogue era is dead. Audiences no longer search by genre - they expect discovery to feel natural, contextual, and semantic. This Signal explores why discoverability is collapsing under metadata, how AI-native models surface content by mood, moment, and meaning, and what that shift unlocks for monetisation.

 

For executives: A roadmap to move beyond metadata and build discovery as a revenue engine, not a UX feature.

 

Coming Soon!

Content Discovery Needs an AI Rewrite

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