TV monetisation isn’t held back by technology - it’s held back by imagination.
 
This edition of annimoIQ Signal explores how the industry can move beyond optimising ad slots to designing new monetisation formats that deliver measurable value for both viewers and brands.
 
Building on Revenue Stack Density (RSD), annimoIQ’s metric for how many revenue layers are activated per hour of viewing, the paper examines how innovative format design can redefine growth in a connected, data-driven environment.
 
You’ll discover:
Why traditional CPM logic no longer scales.
The principles of well-designed monetisation formats.
Examples of broadcasters and streamers across Europe and MENA are already closing the imagination gap.
 
TV Monetisation by Design is the essence of a practical blueprint for turning creativity and innovation into commercial advantage, and for treating monetisation as something you design, not just sell.
 
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